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Your Startup Will Die If Your PMs Don't Master These 5 Skills

Sep 24, 2025

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3 min read

Your Startup Will Die If Your PMs Don't Master These 5 Skills

We hired several PMs this year to accelerate our growth. But unlike PMs at Google or Amazon, their jobs look completely different—and those differences are life-or-death for a startup.

Adam Nathan
Adam Nathan
Why Every Marketing Tool is Fighting the Wrong War

Sep 17, 2025

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3 min read

Why Every Marketing Tool is Fighting the Wrong War

People always ask who our competition is. Well, it's not Canva. And it's not Mailchimp. We replace people — offloading the tedious tasks so you can focus on the bold decisions that shape the future.

Adam Nathan
Adam Nathan
Our Autopilot Rollout: The Results Are In

Aug 1, 2025

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3 min read

Our Autopilot Rollout: The Results Are In

Three and a half months ago, we started building something that had never been built before: the world's first fully agentic marketer. Today, I'm excited to share the results from our initial rollout of Blaze Autopilot—and what we've learned about launching a product with no market precedent.

Adam Nathan
Adam Nathan

Startup Stories

The Hero's Complex

Jul 25, 2025

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6 min read

The Hero's Complex

The employees most likely to quit without warning are often the ones you'd bet money would stay forever. Here's how to spot the warning signs and stop your best people from burning out before it's too late.

Adam Nathan
Adam Nathan

Startup Stories

How to Roll Out a Product That's Never Existed Before

Jul 14, 2025

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3 min read

How to Roll Out a Product That's Never Existed Before

We just launched a first-of-its-kind new product. We had to rewrite our launch playbook to make it a smashing success. Here's how we did it.

Adam Nathan
Adam Nathan

Startup Stories

How I've Learned to Be a Better CEO from HBO's "The Pitt"

Jul 7, 2025

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5 min read

How I've Learned to Be a Better CEO from HBO's "The Pitt"

Running a growth-stage startup can be intense and unbelievably rewarding. Here's how many parallels there are between being a great CEO and leading an ER.

Adam Nathan
Adam Nathan

Startup Stories

How to Interview People Well

Jun 26, 2025

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7 min read

How to Interview People Well

I've interviewed more than 4,000 candidates in the last 10 years. Here are some best practices and questions I've used to single out the best candidates and close them.

Adam Nathan
Adam Nathan

Startup Stories

How Blaze Autopilot Gives You Creative Superpowers

Jun 20, 2025

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6 min read

How Blaze Autopilot Gives You Creative Superpowers

Creating authentic, powerful content with AI should be as easy as swiping on Tinder. Here's how Autopilot effortlessly infuses your personality and story into every post.

Adam Nathan
Adam Nathan

Startup Stories

Why Building an AI Agent Is a Race Against the Clock

Jun 13, 2025

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6 min read

Why Building an AI Agent Is a Race Against the Clock

In an agentic world, it's more important than ever to be first to market. We're launching Blaze Autopilot now to start compounding learning and deliver better growth to our customers faster.

Adam Nathan
Adam Nathan

Startup Stories

How We Built The World's First Fully Agentic Marketer

Jun 5, 2025

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6 min read

How We Built The World's First Fully Agentic Marketer

What would it feel like to have a world-class marketer growing your business in the background 24/7? You're about to find out. Meet Blaze Autopilot.

Adam Nathan
Adam Nathan

Startup Stories

Bad Meetings Suck. Here's How We Do Them Better.

Jun 2, 2025

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5 min read

Bad Meetings Suck. Here's How We Do Them Better.

It takes work and a lot of patience to make effective meetings happen. But it's worth it if you want a team that can learn quickly, collaborate well, and stay focused on what's important.

Adam Nathan
Adam Nathan

Startup Stories

Why Chairing a Nonprofit Board Makes Me a Better CEO

May 23, 2025

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6 min read

Why Chairing a Nonprofit Board Makes Me a Better CEO

I’ve been involved with The Salvation Army for 15 years, and led the design of a new program to help solve the homeless crisis in San Francisco. Here’s how it’s not that different than being a startup founder.

Adam Nathan
Adam Nathan
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